Posts tagged Branding
The importance of branding guidelines for your business

Have you ever received a set of broachers back from the Printer only for your heart to skip a beat because they were just not what you asked for? You thought that what you had articulated to the guy or girl in the print shop was enough to get the branded broachers that you were after. This is a scenario that happens often where time and money are wasted because the Designer in the print shop had no reference to work from, nothing to spark inspiration, no visual identity to work from. 

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